In an effort to spread the word and to celebrate their step to 100% organic denim, Nudie Jeans have launched a contest via Instagram where entrants have the chance to win a trip to Nudie’s organic denim production facilities in Italy. All you have to do is ‘Instagram’ a photo that includes the “100% organic” message (find it here or in the Nudie Jeans Post) and tag it with @nudiejeans and #nudiejeans100. Your image can be printed, shown on a phone or projected on a wall. It doesn’t matter as ling as you get the message through. Feel free and be creative, just remember the tags.





