Back in the spring of 2011, Wrangler launched a campaign where customer’s could win a trip across America if they tried on a pair of Wrangler Ben jeans. Of course the Scandinavian Wrangler sales team joined in and started breaking in the jeans to demonstrate how they would wear in. The ones above and just below are worn in by the Scandinavian sales manager, Frippe.
This is what Frippe calls the office wear, which you’ll only achieve by sitting behind a desk all day long and rubbing your lower leg against your thigh.
The Danish territory manager of Zeeland, who has also worn in two pairs of Wrangler 11MW jeans, joined his colleagues when the Worn Across America campaign was launched and so far he has received this result.