The world is filled with items of questionable quality and durability, and with clothing, as with all other consumer goods, it seems focus has shifted from being on quality to being a matter of quantity or simply getting as much for your Buck, Euro or Yen, as possible. This has naturally led to somewhat of a void in items of great craftsmanship in most modern shopping areas, on and off line. In comes Waremakers to bring back those quality items, that might cost you a little more, but just might last you a lifetime in return. Waremakers is a new online boutique and website whose mantra is “understated quality”. They cater to both men and women and although they have just launched, and have a somewhat limited product range, the products they do carry and the editorial content of Waremakers have caught our eye. We sat down with Danish co-founder, Anders Ojgaard, to get the full story.
As much as we all love raw selvage denim, we have to admit that there are a couple of things that it does not cater for all that well. One being summer and the other being women’s cuts. Women’s cuts are growing in range and popularity however, with a number of brands slowly but surely introducing some very well envisioned contemporary styles that are proving more and more popular. In forums and message boards we are seeing some very nice fading examples from women’s jeans with a year or more of wear. With the new offering from Railcar Fine Goods, summer is now also well and truly covered; introducing their Sonny X001. Selvage, cuffed, cut-off shorts for women.
Imagine what would happen when two century-old companies both with histories that stretches back to 1889 find each other and decide to work together and create an outstanding product. That’s what happened when Saint James and Lee decided to create a limited collection of high quality knitwear consisting of two pullovers, two beanies and two shawls. The collection was exhibited at the latest Blueprint show in Amsterdam, but Denimhunters’ Jan den Hartogh stopped by the Dutch Lee office to have a closer look.
Yesterday, my good friend and fellow Levi’s-lover, Nils Schéle sent me an e-mail that is a little out of the extraordinary compared all the daily junk, and it sent me off to other place for a few minutes. The message was loud and clear:
I’m pleased to inform you that Lynn Downey has agreed to meet you in the Archives … “
Known for their high-high quality denim made in America from premium Japanese fabric that retail at very reasonable prices, 3sixteen has in a few years conquered the world with their jeans. The brand has been picked up by leading European denim retailers such as VMC, Burg&Schild and Unionville with many more to come from the fall of 2013. At the last Bread & Butter founders Andrew Chen and Johan Lam had brought along a few news from over there.
Certain brands somehow always seem to excite us and almost no matter what they come up with it seems interesting in one way or another. During Berlin’s Bread & Butter in January we met with Miles Johnson, design director of Levi’s Vintage Clothing to get a brief introduction to what we have in store for next winter. As always, the collection is split into two themes; the Motown theme draws up parallels of car industry and the music industry of 1960s Detroit; the reintroduction of Orange tab collection brings a fresh and youthful alternative to the dusty denim authentics.
The hardworking Norwegians from Livid Jeans has stepped up their business with the introduction of a Retail Line to go along with their Handmade Line. With collections to be launched two times a year, the Retail Line consist on a bigger variety of products in different quantities. It’s produced in a small family owned factory in Barcelos, Portugal where it’s sewn by only five workers and crafted on non-automated industrial machines. It’s good, it’s really good!
On February 21st 2013, Tenue de Nîmes and Levi’s Vintage Clothing celebrated the release of the new Spring 2013 collection. While enjoying their drinks and food, guests could watch British artist Mark MacDonald redraw a hand-painted banner on a fine red selvage denim roll. Besides the banner Mark also drew several custom hand-painted Trucker jackets that were on display in the shop window.