Owning a denim shop dedicated to old school and raw denim, I’ve often had long discussions with customers about the question of washing jeans. Often customers are told not to wash for the first 6 months, and you also hear about some who put their jeans in the freezer for a couple of days to “clean” them. As a response to all the questions I’ve received, this article was written as a basis for a discussion on the how to maintain and care for your raw denim jeans. The guidelines provided in this article are subjective, yet they are reached through years of experience in the field. Nevertheless, I strongly encourage you to reply with your approaches.