Piero Turk Discusses the Modern Evolution of Jeans at Bluezone

This blog post and original Denimhunters video production is sponsored by Munich Fabric Start’s Bluezone. Get the latest news from the show and register for the next edition here.

Piero Turk has been an influential part of the denim business ever since he joined Adriano Goldschmied’s Genius Group in the early 1980s.

I’ve known Piero for years, but I never really heard his story. We sat down at Munich Fabric Start’s Bluezone show in September to discuss how he ended up in denim, and how denim’s has changed since he did.

Turns out that the very first store that Adriano opened in 1968, he did in collaboration with Piero’s mother, who was a tailor. After Piero quit his psychiatry studies, he called Adriano and asked for a job. Watch the video above to hear Piero himself tell his story.

Piero Turk, interview, Denimhunters, Bluezone, Long John, Wouter Munnichs, Munich Fabric Start
Piero Turk, interview, Denimhunters, Bluezone, Long John, Wouter Munnichs, Munich Fabric Start
Piero Turk, interview, Denimhunters, Bluezone, Long John, Wouter Munnichs, Munich Fabric Start
Supported by Munich Fabric Start’s Bluezone

This blog post is sponsored by Bluezone; Munich Fabric Start’s independent trade show for the denim and sportswear community.

The family-run Munich Fabric Start was established in 1996. Twice yearly, it attracts 20,000 fashion professionals to Munich. Bluezone was launched as the first denim-dedicated show in 2003. Today, it hosts more than 100 carefully curated exhibitors.

The show caters to all your sourcing needs: well-established ‘all-star’ mills; ‘catalyzers’ that create future trends in denim; and how new technologies and laundry solutions can make denim more sustainable.

Register for the next show here!

Disclaimer: Denimhunters was invited to Munich Fabric Start by the organisers. However, none of the individuals or companies mentioned in this blog post are affiliates.

Images by Oddhunt.

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